During last year’s presidential election, the Museum of Broadcast History hosted a retrospective of TV commercial campaigns on its website. Taking a look at the first TV ads from 1952 is like taking a trip back in time to another century. Well, technically it is, but you get the idea.

I specialize in IT security, and I’m frustrated in how difficult it is to sell clients on allocating more money and resources to the security of their infrastructure. Most clients see it as a "necessary evil."  Until you’re the hero who helps a client recover from a disaster — or prevent one in the first place — you’re just a burden on their budget.

How have your readers successfully sold preventive security to their clients? Or am I always going to be the necessary but costly part of a competitive IT environment?

— Benjamin P., Director, IT Security Services, IMG Group